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Geopolitics

Unmasking the Political Threat of Deepfakes

From Slovakia’s 2023 ballot to paid fake ads on social platforms, synthetic media is undermining democratic processes and public confidence — a growing threat with few safeguards in place.

2 min readBy Megha Kumar
Briefing details
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2 min read
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Megha Kumar

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Unmasking the Political Threat of Deepfakes
Cover image for Unmasking the Political Threat of Deepfakes

Executive summary

Board briefing at a glance
Distilled for CISO, CTO, and board audiences.

Key takeaways

  • Deepfakes are becoming more prevalent, driving everything from increasing fraud to electoral manipulation.

Business impact

Public information ecosystem has been inundated with highly realistic, AI-generated deepfakes about critical national elections and destructive wars between Russia and Ukraine, and Israel and Hamas.

Recommendation

The path forward comprises many different component parts that need to come together, from regulation to a greater emphasis on media accountability.

M

Megha Kumar

CEO

Dr Megha Kumar is a reputed domain expert on geopolitics, AI and digital regulation.

LinkedIn15 published articles

Elections can be won or lost by a few key votes. But what if those votes are swayed by lies the candidate never even told?

Back in 2023, just days before Slovakia’s parliamentary election, an audio clip of candidate Michal Šimečka went viral. It appeared to show him discussing electoral fraud. Šimečka had been leading in the polls. He lost.

The clip was fake. A deepfake.

Some dubbed it the first election to be decided by synthetic content. We may never know if that’s true. But it clearly created a perception of interference – one which went unchallenged, because Slovak law bans political reporting in the final 48 hours before a vote. It may have been enough to change the result.

Democratic systems and the mechanics of voting are well protected. For good reason, rigging an election is incredibly hard. In contrast, influencing voters before they cast their ballot is not.

...

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[Photo by Phil Hearing on Unsplash]

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